My name is Jerry Kennedy. I’m a Christian, a husband, a dad of 3, a former chiropractor, and the founder of Purpose Local. When I was 24-years-old, I opened a chiropractic practice and began my journey of small-business ownership. Like most small-business owners, I didn’t know what I was getting myself into. It was much harder than I thought it was going to be.
It’s a miracle that I didn’t have to close my practice in those first few years. I was a hot mess. Eventually, with a lot of trial and error, things started coming together. In fact, I really loved being a small-business owner.
After 9 years in practice, I decided to close up shop. It turns out that I liked business and marketing more than I liked being a chiropractor. I very much appreciated my patients and the time I spent in practice, but it was time to move on.
Since I closed my practice, I've had my hand in several different pots. One of the main things I have been doing is working as a small-business/marketing consultant for chiropractors. I help new and struggling chiropractors get their practices on track. It’s a role that is near and dear to my heart because of my own struggles as a new chiropractor.
One of the things I have realized over the last several years is that the small-business struggles that chiropractors deal with are not unique. In general, small-business owners struggle to grow their businesses to the level that they had hoped for when they started. It's incredibly frustrating.
My goal for Purpose Local is to help small-business owners alleviate some of that frustration. I want Purpose Local to be a trusted resource where small-business owners know they can get tips, services, and tools that will help them reach their small-business goals and take their local business to all-new heights.
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