Building a successful local business is tough…even when you do everything right. If you are unknowingly lying to yourself…well…that makes building a successful local business is even more difficult.

In this episode, I talk about a really common small-business lie that small-business owners often believe. I discuss why it’s a problem and what you should do about it. Let’s get into it.


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Jerry Kennedy
Jerry Kennedy

Local marketing nerd, retired chiropractor, Jesus-follower, husband, father, podcast host, and founder of Purpose Local.